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Developing Praxis in Nursing Education


Our featured article from the current issue of ANS is titled “Work-Integrated Learning: A Didactic Tool to Develop Praxis in Nurse Education” by Elisabeth Dahlborg Lyckhage, PhD, RNT, RN and Sandra Pennbrant, PhD, RNT, RN.  In

Elisabeth Dahlborg Lyckhage

Elisabeth Dahlborg Lyckhage

this thought-provoking article, the authors examine the concept of “praxis,” clarifying various meanings and proposing a view of this concept that challenges nurse educators to examine, with students, their nursing actions from a philosophical, theoretical, and practical point of view.  They provided this message about their work as nurse educators in Sweden:

Our interest in the concept of praxis was aroused some ten years ago when we noted that the concept was used in completely different ways in nursing. Sometimes one was referring to routines, sometimes to the tangible reality (as practice), sometimes to the connection between theory and practice. To deepen and clarify the meaning of the concept of praxis, in order to use praxis as the knowledge created in the

Sandra Pennbrant

Sandra Pennbrant

meeting between theory and practice, we have used work integrated learning. University West is responsible on the national level in Sweden for developing work integrated learning. It is therefore important for teachers in the nursing program to use work integrated learning as a tool for developing praxis.

 

 

 

 

 

While their article is featured on the ANS web site, you can download it free of charge!  We welcome your comments and responses; read the article and return here to share your ideas!

 

Exploring the meaning of cultural competence


The current ANS featured article is titled “Cultural Competence in Health Care: An Emerging Theory” by Isabelle Soulé, PhD, RN.  In this article, Dr. Soulé presents the outcomes of her qualitative descriptive study to examine the current state of cultural competence in health care.  In her conclusion, she states: “This exploration of cultural competence in health care and health care education is a small step toward achieving a more complex understanding of cultural competence that moves away from superficial approaches toward recognition of the interplay of the many economic, political, geographic, and social conditions that provide a context for health disparities and health care disparities in our world today.”  Dr. Soulé provided this additional reflection on the complex relational challenges of health care in a world that is culturally diverse:

         Like so many others, I am uncomfortable with the term cultural competence.  Despite it being my primary area of research, over time, I find myself using the term less and less. I am not dissuaded by the ideals it represents such as receptivity, flexibility, curiosity, inclusivity, understanding context, and humility, but rather that the term inadvertently implies an endpoint despite what is stated to the contrary. In part, perceptions concerning cultural competence are derived from the concept being nested within US healthcare systems and healthcare education which are based on competence. Competence is indeed a worthy goal, but I argue it is not globe300enough.

Cultural competence is centrally relational in nature, and high-quality relationships require awareness, flexibility, and humility. This includes being open to learn, conceive of alternate sets of values, appreciate how mind-sets develop, and understand that all behaviors make sense in context. Inevitably, individuals and communities brought up in widely varying contexts and backgrounds live in widely different realities or “truths”. This understanding has been deeply embedded in me after 15 years of working abroad with indigenous peoples and with refugee communities from all over the world. In short, these communities have been some of my most important teachers.

In a typical US healthcare encounter, power and privilege often lie firmly on the side of the healthcare provider as a result of specialized education, professional and economic status, and even national citizenship. It can be challenging to recognize this privilege and realize the distance it can place between provider and client / family / community. This makes it difficult if not impossible to negotiate a collaborative plan of care. In order to redress power imbalances between provider and client, system and community, genuine humility is required. Humility includes respecting difference and recognizing that all perspectives have value. Difference is legitimate and people who have different ways of expressing themselves and enacting health and illness are just as valued as our own. Respecting different viewpoints as equally valid can serve healthcare providers in revealing where their viewpoints may be incomplete or limited. In addition, interacting in a non-judgmental way with people who have different ways of looking at things requires asking more questions than simply giving answers – a key skill in the development of trust and empathy.

Humility, not often addressed in professional circles, can be thought of as an accurate assessment of oneself, an ability to recognize and acknowledge limitations, and a willingness to be influenced by alternate values and worldviews. Humility may not be simply overlooked in US healthcare, but may actually be perceived as antithetical to competence, professionalism, and professional practice. Because many health professionals are educated to think in these terms, they may be quick to misunderstand or reject teachings that offer an unrecognized worldview or alternate set of truths. Moreover, building partnerships where health professionals respect the expertise of the client and family in their own healthcare decisions runs contrary to how professionalism is taught and role modeled in our schools and professions today.

Interacting from a starting point of humility rather than professional expertise (competence) can generate a very different type of healthcare encounter that, in the end, can be more satisfying to both client / family as well as healthcare providers. However, to elevate the position of humility in healthcare education and systems, radical transformation will be required. A beginning point can include creating safe places for students and faculty to discuss and learn from their less than elegant cultural moments (incompetence) without judgment, and with emphasis on openness (humility) and deep learning. In this spirit, the following questions can be used to begin this conversation:

  1. What assumptions am I making?
  2. How else can I think about this?
  3. How might the other person (family, community) be thinking about this?
  4. What am I pretending to not know?

Developing cultural competence and cultural humility – may the discussion continue.

Please do engage in this conversation by sharing your comments and ideas here!  You can download this featured article on the ANS web site at no charge while it is featured.  Then return here, and let us hear from you!

Issue topic on “Veterans Health” planned for 2015


The ANS schedule for future issue topics now includes the planned topic for Volume 38 No. 4 – “Veterans Health.”  Manuscripts are due for this issue on April 15, 2015.  Here is the description:

Given recent history of international conflict and violence, the health and well-being of those who have served the veterans300military of any country world-wide has become a major challenge that influences the well-being of families, communities and nations. For this issue of ANS we seek manuscripts that address nursing perspectives on health care for veterans, their families and communities. We welcome research reports that provide evidence for nursing practice, theoretical and philosophic perspectives, or methodologic issues related to investigating health issues and nursing concerns for this population.  Date manuscripts are due: April 15, 2015

Be sure to watch our ever-evolving list of future issues!  All of the planned issue topics for which manuscript submissions are open are on the ANS web site, and we will announce new topics here as they appear.  The current list of topics for which manuscript submissions dates are coming up are (click the link for an issue topic to wee the full description):

37:4 – Post-Hospital Nursing – December 2014
Manuscript Due Date – April 15, 2014

38:1 – Patterns of Health Behavior- March 2015
Manuscript Due Date – July 15, 2014

38:2 – Models of Care for the Future- June 2015
Manuscript Due Date – October 15, 2014

38:3 – Translational Scholarship- September 2015
Manuscript Due Date – January 15, 2015

38:4 – Veterans Health- December 2015
Manuscript Due Date – April 15, 2015

Research practices to address health equity


The authors of our current featured article provide exemplars from a study exploring African American participation in research to demonstrate the use of a combined framework for analysis that examines the interactions of environment, culture, biology and history to understand the complex problems of health inequity.  The article, titled “Uniting Postcolonial, Discourse, and Linguistic Theory to Explore Participation of African Americans in Cancer Research as an Effect of Social and Historical Race Relationships” is authored by Darryl Somayaji, PhD, RN, CNS, CCRC and Kristin Gates Cloyes, PhD, RN.  They present a compelling discussion of the need to better understand the experience of African Americans as research participants, and to use this understanding to change the social and political realities of the research environment, research practices, and the teaching of research methods. Dr Somayaji shared the following account of how this work evolved:

Kristin and I are honored that our article was selected to be featured for the current issue of ANS. I was fortunate to be a doctoral student of Dr. Kristin Gates Cloyes at the University of Utah, School of Nursing. Although our clinical backgrounds and expertise are different (Kristin’s in mental health; mine in cancer and cancer research), we share a

Dr. Somayaji (left) and Dr. Cloyes

Dr. Somayaji (left) and Dr. Cloyes

common history of interest in social justice and health equity. Kristin’s knowledge and expertise in critical research was instrumental in opening my eyes to new ways of thinking about research theory and how different approaches to research can translate to practice. The article “Uniting Postcolonial, Discourse, and Linguistic Theory to Explore Participation of African Americans in Cancer Research as an Effect of Social and Historical Race Relations” is from my dissertation work on exploring African American participation in research. Our hope is that this article will illuminate the complexity of participation in cancer research, and the importance of understanding how history, relationships, and language are closely tied to research subject identity.

The article will be available at no charge while it is featured on the ANS web site!  I invite you to read this important and thought-provoking article while it is featured, and contribute your responses and thoughts on this topic by commenting here.  This is a topic that calls for ongoing and lively discussion, and we welcome the opportunity to engage using this blog!

Focus on transitions from a nursing perspective


Eun-Ok Im, PhD, MPH, RN, CNS, FAAN is the author of our latest featured article titled “Situation-Specific Theories From the Middle-Range Transitions Theory.”  She begins her article is a concise overview of nursing’s theoretical evolution, placing the emergence of situation-specific theory in an historical context.  Dr. Im and Dr. Afaf Meleis first introduced the concept of situation-specific theory in their 1999 ANS article titled “Situation-specific theories: philosophical roots, properties, and approach” (ANS 22:2, p 11-24).  This current article provides, in addition to the historical overview, an analysis of 6 situation-specific theories and themes reflecting commonalities and variances in the theory development process.  Dr. Im shared this message about her work:

As you can see in the picture, we had lots of snow here in Philly, and hope all of you would stay warm and safe!  🙂snow

First of all, thanks a million for this opportunity to discuss my article with my respectable colleagues and students.  This article was originally initiated because of doctoral students in my theory class in Spring, 2013.  The students wanted to know about how a situation specific theory could be developed from a middle-range theory.  Although I previously wrote about the integrative approach to development of situation specific theories, the paper might not be adequate to address the students’ questions. The students were eager to learn about the exact theory development process that had been taken in previous development of situation specific theories. Also, since our original paper on situation specific theories was written in 1999, I thought this might be the right time to evaluate how situation specific theories have been developed.  Especially, I was wondering how situation specific theories were derived from middle range theories and further developed as “ready-to-wear” theories.

As the article illustrates, the development of situation specific theories from the middle-range Transitions theory were on the same directions that were originally proposed, and I could extract several themes reflecting the commonalities and differences in the theory development process.  The reviewed situation specific theories derived from Transitions theory focused on specific phenomenon of interests with narrow foci and provided clear implications for nursing practice. They were developed using multiple sources of theorizing, but mainly based on research-evidence. They

Dr. Eun-Ok Im

Dr. Eun-Ok Im

specified, added and combined major concepts and/or sub-concepts, and they had been developed to advance nursing theory toward forms of theory applicable to specific practice situations.

In the article, based on these findings, I proposed two implications for future development of situation specific theories: (a) to continue our efforts to further develop, specify, and modify the concepts and sub-concepts of situation specific theories through “integrative approaches”; and (b) to support the situation specific theories with strong collective evidence from nursing practice and apply and evaluate the situation specific theories in practice settings. From this stance, I would like to work on further recommendations for future development of situation specific theories.

Through this blog, I hope to open a conversation on the directions for future development of situation specific theories, which would be essential for future nursing knowledge development. Any thoughts would be greatly appreciated.

I join Dr. Im in encouraging you to respond to her article, and participate in a conversation here about these ideas!  This kind of conversation is vital for the future development of our discipline!  You can download your copy of her article while it is featured at no cost, so read it today, and come back here to join the conversation!

 

New ANS issue released today: Emerging Theories for Practice


The January-March issue of ANS focusing on emerging theories for practice is now available!   Nursing models, theories and philosophic frameworks have been emerging for over 50 years. But they have not always been welcomed as relevant to nursing practice. Part of the disconnect lies in what “theory” is thought to be. My own favorite definition of “theory” is “a vision – a mental construction of what could be in human experience.  In nursing, these mental constructions provide a roadmap, a path to follow in shaping human experience toward wholeness and well-being.  This issue of ANS includes current thinking in nursing that clarifies how and why nursing theories are essential to XLargeThumb.00012272-201401000-00000.CVnursing practice, and articles that illustrate current theoretical developments in nursing.  Most important I believe this issue of ANS points in the direction of meaningful connections between theory, research and practice.

The first article in this issue was published ahead of print, and it is now our first featured article!  The article is titled “Particularizing the General: Sustaining Theoretical Integrity in the Context of an Evidence-Based Practice Agenda” by Sally Thorne, PhD, RN, FAAN, FCAHS and Richard Sawatzky, PhD, RN.  Dr. Thorne and Dr. Sawatzky have extended their discussion of the “evidence” debate with a message for ANS blog readers that we featured in December when it was published ahead of print.

We will be featuring each of the articles over the time that this issue is current, so “follow” this blog to have our blog features with messages from the authors!

Knowing the patient in an age of electronic records


In our current featured article, authors Tiffany Kelley, PhD, MBA, RN; Sharron Docherty, PhD, PNP-BC, FAAN and Debra Brandon, PhD, RN, CCNS, FAAN report on their qualitative study designed to explore the meaning of the concept of “knowing the patient.”  This work provides important evidence on which to develop and design systems in patient care settings for recording and tracking information that serve the nurses’ needs for knowing their patients on a level that supports the best possible individualized nursing care.  Dr. Kelley describes how this work came about:

This article, “Information Needed to Support Knowing the Patient” was the first research study I conducted as part of my Ph.D. program at Duke University School of Nursing. I came to the program with the experience of working with an academic medical center during their transition from a paper-based record to an electronic health record system. I recall supporting many nurses providing direct inpatient care during and after the transition. After weeks on the kelley300system, I remember hearing nurses tell me a variation of “I feel like I don’t know my patient.” I wondered, “What does this phrase mean?” and “What had changed in the transition from a paper to electronic health record to stimulate this response?”

The questions travelled with me as I transitioned to a doctoral student at Duke. I recall being in my Philosophy of Science class during my first semester and describing this experience. My professors, Dr. Debra Brandon and Dr. Sharron Docherty (co-authors of this paper) were also intrigued. They listened attentively during class and encouraged me to explore this phenomenon further in the empirical literature. In doing so, I came across several papers where ‘knowing the patient’ was a key finding in qualitative studies of caring, the nurse-patient relationship, and decision-making. However, few scholars had directly asked nurses what it means to know their patients. Additionally, the literature was limited in describing the relationship of the information found in the patient’s medical record to support nurses’ knowledge of the patient. In the era of electronic health records, the role of the patient’s record must be understood so that we can ensure the design supports nurses to know their patient for optimal health outcomes.

This paper, “Information Needed to Support Knowing the Patient” is a qualitative descriptive study that aimed to understand the meaning of ‘knowing the patient’ from the perspective of nurses caring for hospitalized pediatric patients in an intensive care setting. We selected this population and setting as they represent a vulnerable patient population who are often unable to communicate their care needs due to their developmental status (e.g., infant or toddler) and/or medical condition (e.g., intubated or sedated). Additionally, we aimed to understand how nurses use available information sources to know their patients. The findings from this study have strong implications for how we begin to approach integrating EHRs and other clinical information systems into hospitals in order to support nurses in knowing the patient. Many opportunities exist to create new electronic solutions that address nurses’ existing information needs and gaps from the existing solutions. Future studies must aim to conduct process-oriented research studies to understand how and why nurses use specific information to know their patient and subsequently where the information is stored within the EHR.

I hope that you enjoy reading this paper.

To read the article, go to the ANS web site and download your copy while it is featured at no cost!  And then, please share your comments and feedback here!  We would be delighted to hear from you!

Photostories: An innovative approach to helping people cope


In our current featured ANS article, author Jan Sitvast , RN, MA, PhD presents the results of a study exploring the effectiveness of the photo story method on self-motivation in self-management.  The article is titled “Self-management and Representation of Reality in Photo Stories.”  Dr. Sitvast has generously shared additional information about the photo-instrument, which follows his video presentation below.  Visit the ANS web site to download your copy of this interesting article at no cost while it is featured!

The Photo-instrument

Psychiatric patients often are inhibited to express their feelings and thoughts. They sometimes experience their surroundings as threatening. They can feel alienated from their surroundings because of derealisation and depersonalisation. Negative experiences and anxiety about the future can destabilise their confidence and self-appraisal.

When patients are institutionalised for a long time this also will have effects on the way they look upon their selfs. Moreover patients and clients run the risc of their individuality only being acknowledged as being ill and needing help. The communication between the patient and his environment tend to be continously coloured by symptoms and problems. Looking for a nursing intervention to offset the disadvantages of these communicationpatterns centring upon a discours of disease and disorder we found in the medium of photography a suitable aid to apply in health settings.

The Photo-instrument is a manual or protocol for implementing a set of interventions with the medium of photography. It describes the stages that are needed to have patients or clients make photos of their lifeworld. There are 12 groupmeetings. At the start the participating patients get a disposable camera and an assignment that tells them what to photograph.

After the participants have taken their pictures they are invited to express their feelings and thoughts relating to the pictures. This is done in a very structured way and is extended over a number of sessions. In the end the participants select a small number of photos for an exposition. Photo and text are then combined.

In this way photography is a means to orient and direct our care more to patients demands and attune/tune in to their experiencing their lifeworld. At the same time it fulfills the need for developing activities in the field of leisure and provides opportunities for taking up new roles.

The Photo-instrument responds to the call for more ethics in care. There is a need for ‘narrative practices’. Renowned nurses and nursing scientists stress the importance of the patient narrative and the significance of the lifeworld paradigm.

More concrete, what are the contributions of the Photo-instrument to dimensions of nursing and caring ? We distinguish the following aspects or dimensions:

Observation – Using the photo-instrument nurses can collect information on the psycho-social consequences of illnesses and disorders for living one’s daily life. It’s an intermediary observation technique and shows how patients cope with their illness outside the hospital setting.

Support -This information is the result of a dialogue of participants with the interviewing nurse. Important to notice is that the participants are owners of their photos and decide for themselves which photos are selected for further discussion. Their expressed opinions and feelings may well be elicited by the nurse but are not subject to any modification for explicit therapeutic purposes. The expressed opinions and feelings are validated in their own right, that is their sayings are accepted and acknowledged as valuable per se. And that strengthens the participants confidence.

Empowerment  – There is an element of empowerment when for once nurses don’t respond in a councilling way from a position of knowing better and having greater expertise. Now it’s up to our patients to inform us about their lifeworld. In taking upon them to photograph their world and showing us the results in an exhibition they become providers and producers of information, amusement and tangible results. The photo-instrument realizes an active involvement in the project. There are many new roles the participants can involve themselves in: writing texts for brochures and announcements, deliver a speech at the opening of the exposition, taking care of the catering of visitors, etc.

Nursing – Nursing is about activating and stimulating health and healthy behaviour. It also aims at minimalizing or reducing and taking away the negative consequences of illnesses and disorders. This supposes that nurses help patients to deal with the meaning of being ill, recovering or remaining handicapped. Taking pictures can assist the nurse in this task. Photos have one unique quality, that is they freeze time and place in an image. To get a hold on their existence and be able to cope patients need to halt their lives for one moment, to suspend the daily routine in order to have an opportunity to reflect. Offering this opportunity the photo-instrument helps integrating crises, illnesses and other life-events in the wider context of the patients’lifeworld. Moreover, making Photos implies certain awareness of the surroundings and settings you live in. The choices you have to make when selecting the places and people you want to make pictures of , highten your self-awareness. The interview questions in the sessions of the photo-instrument help people to verbalize their choices and reflect on them where they have to decide what to communicatie to spectators who come to the exhibition.

Social Skills – There is still another contribution to nursing and that’s its capacity to train social skills. Making pictures stimulates communication among people. Someone making a picture always attracts attention and is an invitation for conversation. Sharing photos you can show connects people. Organising an photo-exhibition offers opportunities to practice social skills and does an appeal to latent talents while limitations and handicaps can be reckoned with and compensated.

Conclusion – The photo-instrument has been developed in a multi-centred trial with different patient groups, in different settings, elderly patients as well as young people, institutionalised patients as well as ambulatory treated patients. There is a printed version now, available with Publishers Kavanah (in Dutch) or with the author (English version).

How to do it: A short introduction of the manual of the Photo-instrument.

The instrument contains a series of instructions how to go about in a project of between 6/7 meetings up to 12 meetings (depending on the capacities and limitations of the clients).

First meeting: explanation of the project: the participants recieve a snap-shot camera and an assignment to make pictures. During the meeting there is an opportunity to practise the use of the camera.

Second meeting: Either the participants have taken pictures in between the first and the second meeting or this meeting is devoted to making pictures. Experiences with taking pictures are exchanged. The snap-shot cameras are handed in and will be taken to the photography-shop for developing and printing.

Third meeting: The photos are returned to the participants and the group shares the collective admiring of the pictures. The instruction that follows are: go through your photos and group them together. Then everyone gets a large-sized sheet of photo-carton and is asked to glue the photos on to the sheet in the groups that have been selected. The next step is the request to think of a caption for every group of photos on the sheet and to write this down on a memo (the small sized blocks of sheets one uses in an office to stick it on your computer to remind you of tasks still to perform). The participants stick their memo’s to their groups of photo’s. A caption can be an emotion aroused by the picture or a topographical reference or whatever they can make up to be the theme or the subject of the photos

Fourth meeting: We use the same office-memos to have the participants choose two pictures per group, namely: the most beautiful picture and the picture that represents best the chosen caption. When this has been done we start rounds of interviewing the participants on their choices. Everone gets a turn. Questions to be asked are: -why is this your finest photo ? -what can be seen on the picture ? -What does the picture mean to you ? -which other picture belongs with this picture ? -in what aspects do pictures agree or differ ? -what picture shows best what you intended to tell us ? -are there pictures you wanted to make but couldn’t and for what reasons ? There is the possibility to have individual interviews but you can organise this as question rounds during the meeting itself. The relevant things the participants tell about the photos are noted down by the therapist/nurse.

Fifth meeting: The therapist/nurse has processed the notes on the computer during the interval between the fourth and the fifth meeting. Now the notes are printed and given to the participants. Every psrticipant gets a sheet with his own lines going with the photographs. They are asked to cut the sheets in lines. They can now glue the bits of paper with the lines underneath the pictures (on the carton )where the lines refer to. It’s completely up to the participants to decide whether they skip lines or add new lines or make corrections in the prints. The participants exchange their feelings, thoughts, etc. in an evaluation round.

Sixth meeting: the assignment is now to select three pictures for an exhibition. You can discuss with them what aspects they should/may take into account, for instance are they aware of any consequences of sharing certain private feelings with a greater public ? The selected pictures will be enlarged and framed for the exhibition.

Seventh meeting: The enlargements are handed out and they frame them themselves. They pick out the lines that will go with the pictures. This meeting can be used to share the preparations for the exhibition: writing invitations, is someone willing to hold a speech, producing brochures and posters, catering. Iall these tasks can be collectively done and are part of the project.

Eigth meeting: Th exhibition itself. An extra dimension can be given by having a jury giving prizes for the finest pictures or the picture that shows best the intention of the maker. Extra is also the possibility of producing a book with the photos. The exhibition can be formally opened. May-be the participants guid the visitors along their pictures. Who does the catering ?

Ninth meeting: Evaluation with all participants.

 

Centering Pregnancy: an group visit model for prenatal care


The current ANS “Editor’s Pick” article addresses the challenges of implementing an innovative, new model of care.  The article, titled “Using Focus Groups and Social Marketing to Strengthen Promotion of Group Prenatal Care” is authored by a team of nurse midwives: Susan C. Vonderheid, PhD, RN; Carrie S. Klima, PhD, CNM; Kathleen F. Norr, PhD; Mary Alice Grady, MS, CNM; and Claire M. Westdahl, MPH, CNM, FACNM. Members of this team have been using this model of care for over a decade, and have produced evidence of its benefits and effectiveness.  But the concept of group care remains a challenge for many clinical settings – a challenge this team of authors addressed using social marketing. Visit the ANS web site now to download your copy of this informative article at no cost while it is featured!  Dr. Vonderheid shared this message, and a video (below) providing some background on their work to promote adoption of the model in various settings throughout Illinois:

Innovations in prenatal care are greatly needed to reduce racial disparities in maternal and infant outcomes in the US. The Yale-Emory randomized clinical trial (RCT) that tested the effectiveness of CenteringPregnancy, a multifaceted group visit model of prenatal care, showed amazing reductions in preterm birth and improvements in other maternal and infant outcomes (Ickovics et al., 2007). These study findings influenced many organizations to commit resources to implement this innovative prenatal care model. Funded by the Maternal Child Health Bureau, our investigator team at the University of Illinois was initially focused on evaluating whether the effectiveness of the RCT could be replicated in non-experimental conditions in clinics throughout Illinois and identifying the potential mechanisms by which CenteringPregnancy was effective. But, as we worked with our clinic partners to prepare for the evaluation, we found that clinics faced challenges related to organizational change and some even struggled to implement CenteringPregnancy. Major challenges included

Dr. Susan C. Vonderheid

Dr. Susan C. Vonderheid

enrolling women into groups and obtaining organizational “buy-in” to create large enough groups for effective and sustainable programs. These challenges had to be addressed before conducting the evaluation. To address these challenges, we offered workshops to help clinic staff build social marketing skills to improve communication with the numerous  “customers” of CenteringPregnancy. Social marketing is the “application of commercial marketing technologies to the analysis, planning, execution and evaluation of programs designed to influence voluntary behavior of target audiences in order to improve their personal welfare and that of their society (Andreasen, 1995). Our article describes how we adapted the 3-step social marketing communication strategy previously used by Claire Westdahl (co-author) to promote breastfeeding and more recently to help other clinics implement CenteringPregnancy.

In our video (below), we role-play a clinic staff member using the 3-step social marketing strategy to “sell” group care to a key customer – a pregnant woman. Listen as the seller crafts a message that reduces the buyer’s concern (reason for not participating) and offers information about the benefits of group related to this concern to increase the chance of “buying” group care. Social marketing can be used to guide customers to understand the benefits of CenteringPregnancy (and other evidence-based innovations), and make decisions about participating that are beneficial to them. We hope this provides nurses and other health care professionals with one more tool in their toolkit when leading the charge for organizational change!

Challenges of Ethical Conflict and Moral Distress


The current ANS “Editor’s Pick” article presents a feasibility study to assess the usefulness of an innovative ethics screening tool for nurses who are dealing with critical ethical situations.  The article, titled “Barriers to Innovation: Nurses’ Risk Appraisal in Using a New Ethics Screening and Early Intervention Tool” is by Carol L. Pavlish, PhD, RN, FAAN; Joan Henriksen Hellyer, PhD, RN; Katherine Brown-Saltzman, MA, RN; Anne G. Miers, MSN, RN, ACNS, CNRN; and Karina Squire, MPH, BS, RN.  This team of authors has provided this message for ANS readers:

Have you ever stood at a patient’s side and wavered precariously between believing in the treatments you provide and

Carol L. Pavlish

Carol L. Pavlish

dreading the painful consequences? Have you ever hoped with all your heart that these treatments will work while the experienced voice inside worries they most likely will not? Have you ever turned away from yourself…your true self… just so you can come back to work the next day?

One of the most commonly-occurring ethical dilemmas that nurses encounter is silently weighing their moral obligations to patients while facing uncertainty, being surrounded by unwavering hope, and finding themselves squarely in the middle of a healthcare culture that dis-incentivizes difficult conversations. Silence is the powerful perpetrator of that culture – and we as nurses are too often its accomplice.

 Joan Henriksen Hellyer

Joan Henriksen Hellyer

When researching the feasibility of applying an evidence-based ethics screening tool that encourages nurses to express concerns, we were surprised at the tenacity of their silence. We found that some nurses “let it slide” because systems see no profit in ethical deliberation and place certain demands on exactly how nurses should use their time. Hierarchical power structures can drive nurses to avoid “being the troublemaker”. Furthermore, some nurses “questioned themselves” instead of turning the question outward – outward to structures that concentrate power in the hands of a few making it all the more difficult to “query the gatekeepers.”

Speaking up is not a risk-free action in health care. As a result, concerns become “unspeakable.” Jane Georges warns us that compassion becomes more difficult and even impossible when concerns are “unspeakable.”

Katherine Brown-Saltzman

Katherine Brown-Saltzman

Without compassion, nursing care becomes mechanical at best – dangerous and alienating in its worst form. Our research seems to indicate that nurses who bring innovations to health care cannot just focus on preparing nurses for new roles. We must also challenge and change systems that find comfort in the status quo. As Peggy Chinn says in her editorial, “The time has come for nurses to come together as never before to revive some of the innovative models that existed in the past and to creatively forge ahead into uncharted territory.” We have a rich tradition of moral courage in nursing – from Florence Nightingale to Lillian Wald and many others – all of whom challenged the “unspeakable” and created conditions where health and human flourishing can actually happen.

Anne's-Picture400

Anne Meirs

Part of moral courage is reclaiming that heritage and finding our own voice to ask four key questions: a) What is wrong with this picture? b) Who benefits? c) What are the barriers to freedom from what is

Karina Squire

Karina Squire

wrong? and finally, d) What needs to change? Chinn and Kramer posed this four-question framework in Integrated Theory and Knowledge Development in Nursing (2011). The framework moves us beyond the “unspeakable” and strengthens our voices to participate actively in creating innovative systems of care – where clinicians appreciate value-laden contexts, challenge each other to dialogue about ethical concerns, and ultimately provide focused goals that honor what healthcare providers in good conscience can provide for patients.

While it is featured, this article is available to download at no cost. Then come back here and post your comments and questions  here … the authors and I want to hear from you, and we will respond!